
Staging: Help Your Listings Align with Buyer Expectations
Have you recommended that clients stage their home, but they're still skeptical about its benefits? The "2021 Profile of Home Staging" by the National Association of REALTORS® ( https://bit.ly/2Q6qlRf ) can help you make a case for its value. One interesting fact worth sharing: buyers have been influenced by how homes on TV shows look. A median of 10 percent of respondents say that buyers thought that homes should look how they're staged on those shows. How well does your client's house align with such buyers' expectations? Forty-seven percent of buyers' agents said that home staging affects